<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>HeavyOrders — The journal</title><description>The content, SEO and demand agency for industry.</description><link>https://heavyorders.com/</link><language>en-GB</language><copyright>© MMXXVI HeavyOrders · Media + Labs</copyright><item><title>Your customers&apos; factories ran below plan in July</title><link>https://heavyorders.com/journal/customers-running-below-plan-in-july/</link><guid isPermaLink="true">https://heavyorders.com/journal/customers-running-below-plan-in-july/</guid><description>German output fell 1.1% and French output 0.4%, and neither drop was forecast. What a customer running below plan does to the shape of your order book.</description><pubDate>Wed, 09 Sep 2026 00:00:00 GMT</pubDate><category>capital equipment</category><category>order book</category><category>machinery</category></item><item><title>August factory data will not tell you where the next RFQ is</title><link>https://heavyorders.com/journal/factory-data-august-and-your-order-book/</link><guid isPermaLink="true">https://heavyorders.com/journal/factory-data-august-and-your-order-book/</guid><description>Chinese output shrank for a second month, Taiwan flashed a red light, Japan edged up. What contradictory factory data actually means for a plant&apos;s order book.</description><pubDate>Mon, 31 Aug 2026 00:00:00 GMT</pubDate><category>manufacturing data</category><category>order book</category><category>demand generation</category></item><item><title>AI search advice is being written for shops, not for plants</title><link>https://heavyorders.com/journal/ai-search-frameworks-versus-your-spec-sheet/</link><guid isPermaLink="true">https://heavyorders.com/journal/ai-search-frameworks-versus-your-spec-sheet/</guid><description>Two stories this week on AI content tools and search visibility frameworks. Neither survives contact with a catalogue of thousands of references.</description><pubDate>Wed, 26 Aug 2026 00:00:00 GMT</pubDate><category>AI search</category><category>technical documentation</category><category>RFQ</category></item></channel></rss>